Home staging has become an essential part of the real estate industry, helping home builders, real estate developers, and sellers create visually appealing homes that attract buyers and sell faster. But for those considering a career in staging or curious about the business side of it, one common question arises: How much do home stagers make per house?

The answer varies based on location, type of staging, home size, and level of service provided. Staging a small home requires less investment in furniture and décor compared to staging a high-end model home or a large new construction property. Additionally, market demand plays a significant role in determining the profitability of home staging services.

In this blog, we’ll explore the different factors that influence home stagers’ earnings, especially in new construction staging services and staging services for home builders.

Understanding Home Staging Earnings

Since home staging is a service-based business, earnings are typically structured in one of the following ways:

  • Flat Fee Per House – Many stagers charge a fixed price for their services, depending on the scope of work required.
  • Monthly Furniture Rental – If furniture and décor are provided, the homeowner or builder pays a rental fee until the home is sold or the contract ends.
  • Hourly Consultation Fees – Some stagers offer consultations where they provide recommendations to the homeowner rather than staging the home themselves.

For staging companies for real estate developers, earnings can be even more substantial when working on large projects with multiple model homes or spec homes.

Factors That Influence Home Staging Income Per House

1. Type of Property Being Staged

The type of home significantly affects a stager’s earnings. New construction staging services in Sacramento tend to involve larger homes that require high-end furnishings and complete room designs, which increases the total cost.

For instance:

  • Small single-family homes may only require minimal staging, reducing the overall cost.
  • Model home staging services typically involve multiple homes within a new development, offering home stagers the opportunity to earn more by staging several properties in one contract.
  • Spec home staging solutions focus on homes built without a specific buyer in mind, meaning staging must appeal to a broad audience. These projects often involve higher-end furniture and a longer rental period.

Since builders and developers often need staging across multiple homes, working with residential developer staging solutions can be a consistent source of income for staging professionals.

2. Scope of Staging Services Provided

A home stager’s income per project depends on whether they provide full-home staging, partial staging, or staging consultations.

  • Full-home staging involves staging every major room and can include high-quality furniture rental.
  • Partial staging focuses on key areas like the living room, kitchen, and primary bedroom.
  • Consultation-based staging is when stagers offer recommendations for homeowners who want to use their own furniture.

Northern California home staging services vary widely in pricing, with full-home staging generating the highest earnings per house.

3. Furniture Rental Period

For Roseville staging services for new homes and other areas with competitive housing markets, the length of time a home remains staged directly impacts the stager’s earnings. Most stagers charge monthly rental fees for furniture, artwork, and accessories, with additional fees if staging needs to be extended beyond the original agreement.

For home builders staging model homes or spec homes, the staging period can last several months, making staging services for home builders a lucrative option for professionals in the industry.

4. Real Estate Market Conditions

The profitability of home staging also depends on real estate market trends. In fast-selling markets, homes may be staged for shorter periods, reducing rental income but increasing the overall volume of homes staged.

In contrast, in slower markets, homes may take longer to sell, meaning furniture rentals last longer, increasing the stager’s earnings. However, slower markets also mean fewer staging opportunities overall.

How Home Stagers Work with Home Builders and Developers

Many professional stagers specialize in working with real estate developers and home builders rather than individual homeowners. This approach provides a steady stream of projects and ensures consistent earnings.

For example:

  • A builder launching a new community may require multiple homes to be staged at once.
  • A developer looking to showcase luxury properties may require high-end furnishings and long-term staging services.
  • A stager working with new construction homes may sign contracts to provide ongoing staging services for multiple developments.

By working with Top Staging Services For Home Builders In Sacramento, CA, developers and builders can maximize their home’s appeal and sell properties faster.

How Much Can Home Stagers Earn Per House?

Because every home is unique, the earnings from staging one property can vary widely. However, stagers working with builders and developers tend to earn more per project than those working with individual homeowners.

While some stagers charge flat fees, others prefer furniture rental-based pricing models that provide income over time. The potential earnings also increase when working with luxury homes, larger properties, or multiple home staging contracts.

For those considering investing in staging services for their properties, understanding how staging impacts home sales is key. A Guide to New Construction Home Staging in Sacramento, CA provides additional insights into how staging helps new homes sell more effectively.

Is Home Staging a Profitable Business?

Home staging can be a highly profitable service, especially when working with home builders, developers, and real estate professionals who require ongoing staging solutions. The exact amount a home stager makes per house depends on multiple factors, including the size of the home, the level of service provided, and how long the property remains staged.

Whether staging a single-family home, a spec home, or an entire model home development, professional stagers play a vital role in helping homes sell faster and at higher prices.

If you’re a builder, developer, or real estate professional looking for expert staging services, Heather’s Houses offers customized solutions tailored to your needs.

📞 Call us today at 530-887-9709 or send us a message to get started!

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